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Beyoncé at your feet

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Beyoncé and Tina Knowles announce today the celebration of the launch of their newest line of Deréon footwear, with a sweepstakes in partnership with athletic footwear retailer, Footaction.

The promotion will offer customers a chance to win an all-expense-paid trip for two (one winner and a guest) to experience Beyoncé in London for her “I AM…” World Tour. For a limited time, Footaction customers will receive a Deréon cinch sack with their purchase of Deréon products in Footaction stores.

The sweepstakes will run through August 31, 2009. The Grand Prize winner will be announced in time for Beyoncé’s November 14 performance at the O2 Arena in London. 25 first prize winners will each receive a Deréon gift basket filled with merchandise from the world tour.

In conjunction with this sweepstakes, five shoes from the Deréon collection will be featured on Footaction online and in select Footaction stores nationwide.

To enter, visit online at www.footaction.com. No purchase necessary.
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