MadWalk - photos & tv dates

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MadWalk took place last Wednesday and was crowned a success. Music, fashion, spectacle, enthusiastic crowd and a good cause to top up with, it was all there. Happy each time an initiative supporting Greek fashion goes well. Glimpse of what went on:
Presenters Vicky Kaya and Tampta in Mary Katrantzou and Ioannis Dimitrousis respectively.
Deux Hommes & Giorgos Mazonakis.
Mi-Ro & Onirama.
Parthenis & Melisses.
Yiorgos Eleftheriades & Myronas Stratis feat. Ilia Darlin.
Mary Katrantzou & Matisse.
Celia Kritharioti Haute Couture & Sakis Rouvas.
Apostolos Mitropoulos (djing in person) & Elena Paparizou.
Vrettos Vrettakos & Despina Vandi.

For loads more photos, backstage action and videos, visit madwalk.gr. MadWalk by Vodafone - The Fashion Music Project, will be on TV soon so worry not if you couldn't make it: Antenna - on Thursday 10/02 at 21:00, MAD tv - on Saturday 12/02 at 20:30 and then again on Sunday 13/02 at 14:00.

Also see this report by Fashion Algorithms with plenty of original visual and outfit details insight.

*all images in this post come from madwalk.gr official website and are shared here with permission.

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MadWalk - The Fashion Music Project

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Another 'first' for Athens and 2011. Mad TV and Vodafone have joined forces into bringing Fashion and Music closer at a charity fundraising super-event. It's scheduled to take place this Wednesday, February 2nd at the Olympic Fencing Venue of Hellinikon. Eight of the most popular Greek fashion designers are going to pair with loud names of the local music industry at what is expected to be a spectacular show.

Line up:
DEUX HOMMES & GIORGOS MAZONAKIS
MI-RO & ONIRAMA
PARTHENIS & MELISSES
YIORGOS ELEFTHERIADES & MYRONAS STRATIS FEAT. ILIA DARLIN
MARY KATRANTZOU & MATISSE
CELIA KRITHARIOTI HAUTE COUTURE & SAKIS ROUVAS
APOSTOLOS MITROPOULOS & HELENA PAPARIZOU
VRETTOS VRETTAKOS & DESPINA VANDI
Music support by Claydee, Mark Angelo & Playmen
Closing act: Shaya & Otherview
Hostesses of the night: Vicky Kaya and Tamta

Tickets cost 25 euros. Part of the earnings will go towards ELPIDA, Association of Friends of Chirldren with Cancer.

For more ticket info and preparation action, visit www.madwalk.gr

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*are you thinking of a certain British Fashion & Music event? Me too and here's one of it's finest moments.

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FWA - day 3, Yiorgos Eleftheriades

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Yiorgos Eleftheriades may be a veteran of the Greek fashion scene, however his collections are young designer fresh, for a fresh, young audience. His a/w 10 collection, themed "Urban Hunters" was pretty much accurately depicted in the press release (see further below), something rare and clearly revealing his years in the field. What stayed with me were the Custobarcelonish fur details, kidassia and mongolian fur as the release description clarified. I am against real fur, but despite, this was a good collection, interesting design-wise and a very consistent show.
(photos by Patricia Munster, more on her website)

I have a thing for enlightening show releases and since this one impressed me, I am posting it right below (click to enlarge). What I found rather unusual is the fact that the credits are mentioned first (instead of being somewhere in the end) which I take as an emphasis to thanking the creative team. Noble. Otherwise, it's beautifully straight forward: theme-shapes-colours-materials-full/stop. No fluff. And contact details.
And the clip - there's always something about the applause following the designer's bow at the end.

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